Image 1 of 1
Image 1 of 1
Image 1 of 1
Image 1 of 1
Consumers say they want to eat better, but affordability, convenience and habit often stand in the way. In this Expert Event we asked: how can the food industry close the gap between intention and action?
Key insights:
Policy works: HFSS placement rules cut 2 million unhealthy product sales every day.
Affordability is critical: 46% of leaders polled said price sensitivity is the biggest blocker to scaling healthier food.
Trust is the future currency: consumers want clear stories, verified claims and competitive prices.
Businesses must lead: reformulation, Clubcard promotions on fruit and veg, and regenerative flour competing on price show what’s possible.
This session proved that demand can be shaped – by redesigning food environments, making healthier options irresistible, and building trust from farm to shelf
WATCH AGAIN HERE
Guest Speakers:
WHAT IS AN EXPERT EVENT?
Peer networking, community building and knowledge transfer events with experts in the room. Recorded and available On Demand for our community to access anytime. Each session includes a safe space for the Membership Network to ask questions.
This is an interactive event, and it would be great for the speakers if you have your cameras turned on.
Consumers say they want to eat better, but affordability, convenience and habit often stand in the way. In this Expert Event we asked: how can the food industry close the gap between intention and action?
Key insights:
Policy works: HFSS placement rules cut 2 million unhealthy product sales every day.
Affordability is critical: 46% of leaders polled said price sensitivity is the biggest blocker to scaling healthier food.
Trust is the future currency: consumers want clear stories, verified claims and competitive prices.
Businesses must lead: reformulation, Clubcard promotions on fruit and veg, and regenerative flour competing on price show what’s possible.
This session proved that demand can be shaped – by redesigning food environments, making healthier options irresistible, and building trust from farm to shelf
WATCH AGAIN HERE
Guest Speakers:
WHAT IS AN EXPERT EVENT?
Peer networking, community building and knowledge transfer events with experts in the room. Recorded and available On Demand for our community to access anytime. Each session includes a safe space for the Membership Network to ask questions.
This is an interactive event, and it would be great for the speakers if you have your cameras turned on.